6/6/12

State Farm - A week in the life.

Woke up. Got out of bed. Dragged a comb across my head and found this ad from State Farm on my desk. It comes to us from the highly groovy year of 1968, and shows us a week in the life of a cartoon insurance agent called Jack Copher.
Yeah whatever. Standard warm & fuzzy insurance message. But the art style is another example of that stained glass /  Payday board game / Peter Max / cosmic style / Heinz Edelmann / stuff that we have reported on before. It's fun and breezy in the most Seventies way possible, and we still don't have a name for it.

As stated before (see above link), it's filed under "Payday Game" in my brain, because that board game's art style towers over the other descriptors, simply because I spent hours staring at the game board as a kid.

It kind of looks like the Schoolhouse Rock cartoons, too (which, I'm sure everyone under forty is sick to death of hearing about). The two shorts for No More Kings and Adjectives resemble this State Farm ad right down to the smeary crayon/marker color fills. I'd like to know who started this stuff.

So, if any readers have more information, everyone here at GO! Tower would be mind-explodingly grateful.

Anyway, here's the extra high-res version of today's picture, for your 3000 pixel-wide zooming-and-panning pleasure.
Click for exceptionally big.



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2 comments:

Thomas Maxfield said...

I'm slightly surprised that the agents name wasn't addressed. Jack Copher. Too obvious for hilarious recognition, perhaps?

PhilAreGo@gmail.com said...

Jeez, you're right, Tom. I noticed the weirdness at first, but then I got all distracted figuring out the history stuff! Thanks for reading!

[-Mgmt.]

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