So yeah, Reo Speed Wagon. The company printed the name with initial caps, implying that the letters were meant to be pronounced like a word and not like an acronym. Maybe it's meant to be said "ree-oh" and not "arr-ee-oh". Also, they break Speedwagon into two words. I don't care. It's a super cool name for a band AND a car company. You can bet that "Speedwagon" is a thing of the past, in that no modern company would put "speed" anywhere in their name for fear of liability risks.
Anyway, time for a gratuitous video embed. I want to laugh at REO Speedwagon for being a lame Eighties band, but their music actually ages pretty well, and the songs are really catchy without being overly simplistic. Kevin Cronin does, however, do that thing I love to make fun of, but adding an extra vowel on the end of every line of lyrics-ah. Keep on runnin-ah. See you Monday-ah!
UPDATE: I've just been informed that the lyrics are "Keep on rollin-ah". Not "Keep on runnin-ah". Either one would make a fine commercial for the car manufacturer if they still existed-ah.