Like lots of early "labor saving" inventions, it looks incredibly complicated to our modern ears*. The Keydoozle concept relied heavily on machinery that doubtlessly required lots of maintenance, and still required a staff of workers to run the stockroom. Was this any better or simpler than the old grocery cart system? Well, judging by the number of Keedoozle-like stores that we still have today, it seems like a solution to a problem that didn't exist. It didn't really catch on. At least in the massive automated bunkers of Amazon.com, they're running all that machinery to service a huge swath of the country, not just one store.
Saunders' idea was ahead of the technology at the time. We're using a similar system today, but UPC codes and laser scanners have finally made the self-checkout a viable option for people who don't want to have a conversation with a dead-eyed troglodyte who touches our food for us. I love the self-checkout... except when I get stuck behind someone trying to use it for the first time, or someone stuck in "mosey mode" loading up their grocery bags, like there's no one waiting for them to GTFO of the way.
And what about the goofy name, "Keedoozle"? That was the delightfully whimsical name that Clarence Saunders came up with. It's formed from the phrase "key does all". Once again, we see that inventors can demonstrate very poor judgement when it comes to naming their inventions. Did Clarence ever stop to wonder if people wanted to shop at at a store that sounds like it was named by a four-year-old? Well, we still have Piggly-Wiggly stores. Maybe I'm wrong about that.
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*I need to remember to use "looks complicated to our modern ears" again. That may be a new favorite phrase.