Here is an eye-wateringly beautiful 1964 Volvo 1800-S. It was not Volvo's first sports car, but it was their first successful one. Roger Moore drove one as Simon Templar in The Saint, and liked it so much, he bought one himself.
The photo in the magazine is kind of artsy and you can't really see the whole thing. Let's find a clearer picture.
Look at that. You'd think it was a Jaguar. Funny enough, Jaguar declined the opportunity to have their equally gorgeous Jaguar E-type serve as The Saint's weekly conveyance, and the opportunity then fell into Volvo's lap. Good choice.
Why, why, WHY did Volvos become boxy monstrosities, when clearly they knew how to make such a pretty thing as this? And don't give me that "Volvos are supposed to be functional" crap either. The utility of 70s and 80s Volvos did not have to come at the expense of being able to look at the thing without making excuses.
Somewhere along the line, Volvo chose to stop making beautiful things, forsaking all other concerns for safety and utility, but this is a false dichotomy. There was no need to become ugly. Someone just wanted it, and I would like to understand why.
Can you get one today? Sort of. This one is for sale in New York for about $5000. Ouch. It is in rough shape. I'd imagine a clean and drivable version would be triple that price.
So sad.
Click for big. |